ali birston's blog

Valentines day. For most it is a time of love and romance. A time where “I love yous” are exchanged, chocolates are consumed and candles are lit. At its core it is about spreading love, however, in our age of consumerism this “love” is now being shown more and more with things. Teddy bears, jewelry, […]

You don’t have to be ridiculous to be green. This is the tagline from the latest Clorox GreenWorks marketing campaign aimed at making eco-friendly people friendly again. This campaign comes shortly after some research by the company was conducted that found that women in particular are drawn to the “trendiness” of being green with more […]