Fake “Likes” – Useless Advertisement

Recently, many most liked Facebook pages suffered large drops in numbers. The move follows the social network’s admission that 8.7% of its users are not “real”, many having been set up by spammers who artificially making those pages more popular.

Using Facebook as a media to advertise is free but may not be influential.Some companies just put delicate photos on their Facebook pages and let Facebook users comment on each photo, so that they can get some feedback about their products. However, beautiful graphs and comments are not convincing enough to drive users to buy products.

There is another problem: how can companies let users find their pages? The answer is producing fake “likes”.Facebook will show the latest photos and posts of the pages that users like, so that more information about their products and services can be acquired by users. But sometimes the “like” button is automatically clicked by spammers, which means even if you didn’t click the “like” button, the Facebook system will regard you as a liker of certain pages.

However, if the users themselves are not interested in the page which automatically appears  in their news feed page, those Facebook users will get bored and annoyed gradually, which easily produces negative feelings about the company and their disturbing advertisements.

In this case, the free advertisement in Facebook is not only useless but also harmful to a certain extent.

Extra fee for Iphone Users

“I will say that iPhones in general are good smartphones but not great. They are excellent entry level to mid range smartphones. But in the end it does not matter what I say because as long as their is an Apple logo on it, people will mindlessly buy it.”-Athanasios Zarkadas

I am an Iphone user and I do acknowledge some of the strengths of Iphone. However, facing the high expenditure brought by Iphone, should we step back and rethink the value of Iphone?

When consumers choose monthly plan, most of people will choose the most economical one, as long as the mobile company supporst the cell phone we already have.

For example, Wind Mobile provide $25 per month with everything unlimited. However, this economical monthly plan is not supportive for Iphone. Thus, Iphone user can’t benefit from the cheap plan provided by Wind mobile. Iphone users can choose Fido $25 monthly plan, but only get 150mins talk during day time and unlimited text within Canada.

Regardless of the high price of Iphone, if we only compare the high phone bill of Iphone, Iphone users can feel the pressure already. The one of the reasons why Iphone users can’t have cheap phone bill is that the network of Iphone is different from many mobile companies who provide cheaper monthly plan.

“We do not have the iPhone. Apple’s current iPhone is not compatible with the WIND network (AWS/1700 Megahertz/BandIV). When we hear an AWS iPhone is in the works, believe us, we’ll be knocking Apple’s door to get the scoop!” said a staff of Wind Mobile.

Wind Mobile as well as other cheaper mobile company such as Mobilicity, can provide services for HTC and Samsung users, but not Iphone users. They look forward to corporate with Iphone but because of the different networks, iphone users need to wait for a long time before they can reduce their phone bill.

Next time when we choose our new cell phones will you still be a Iphone user or you will support HTC or Samsung products where you can also get good smartphone but with cheaper price in all aspects.

What makes you choose to be a Iphone user? Their superior products and brilliant apps…

What makes you choose not to be a iphone user? The large amount of money and mid level services…

Bussiness Ethics-Stakeholder Theory

Stakeholder theory—business & ethics

1. Difference between shareholders and stakeholders.
Shareholders are stakeholders in a corporation, but stakeholders are not always shareholders. A shareholder owns part of a company through stock ownership, while a stakeholder is interested in the performance of a company for reasons other than just stock appreciation.

Stakeholders could be:

  • employees who, without the company, would not have jobs
  • bondholders who would like a solid performance from the company and, therefore, a reduced risk of default
  • customers who may rely on the company to provide a particular good or service
  • suppliers who may rely on the company to provide a consistent revenue stream
Although shareholders may be the largest stakeholders because shareholders are affected directly by a company’s performance, it has become more commonplace for additional groups to be considered stakeholders, too.
2. Awesome Information from the Video.

a. Stakeholder theory puts business and ethic together!

b. Stakeholder theory focuses on how to make the interests of customers, suppliers, employees, shareholders and financiers go into the same direction.

c. It is the arts of NOT making those tradeoffs, trying to make interests go in the same direction. If you look for tradeoffs, you certainly will find some of them. If you look for how those interests go into the same direction, you MAY NOT find it. BUT, I am pretty sure, you won’t find it, of you don’t look!!!

d. Stake holders turn out to be not just products, not accounts, not assets, not liabilities. They turn out to be living and breathing human beings. They are not just some roles; they are actual people!

e. You don’t just provide products and services, because your things come with your promises.

Stakeholder theory puts business and ethic together!

Hard Time In Week Two

This is a letter to written to myself.

When I was seating in HA291, I felt the pressure from myself. Everyone in this room is so engaged in this kinetic and high-energy class and they can talk freely when their ideals popping up.

But, I can’t. I am an international student, who is not similar to this culture. I haven’t heard about those examples related to the western culture. And i don’t know so much about the fast-changing and complicated business world. I am just like a innocent kid seating among a group of genius and knowledgeable people.

I am absolutely overwhelmed…

After class, i went to UGO, where i poured my thoughts and depression to a very kind lady who is a senior staff there. She is really nice and patient, telling me that i need more time to pull through everything in the beginning. Don’t give myself so much pressure and pick up the confidence i used to have!

I understand that the purpose of university is to learn the things you don’t know. Although I am innocent in the beginning, but i can learn a lot from my peers,teachers and professors during this 4-year procedure. I chose to be here, to be thousands miles away from home and to start my new life in UBC. It is meant to be a great chance to change my life and myself in a good way, as long as i don’t give up and never stop trying.

In classes, even if i don’t jump in as many as some other people do, i will listen to other people’s ideas carefully and try to catch their main points as clearly as i can.I will read the articles before lectures and try to think deeper. I will encourage myself to raise up my hand and speak confidently in front of people expressing my ideas fluently, which i know will take time and efforts. BUT, I will never let go!

Have a nice day! And a bright future!