Culture Jam Assignment
The Ad The original advertisement was launched in 2011 for Make Up For Ever’s High Definition Foundation. Though the main message being promoted is that this is supposedly the brand’s “first unretouched make up ad,” suggesting that it is making an effort to feature more realistic appearances, it still features a number of implicit problematic elements. The purpose of the ad appears to be that the advertised product will still give consumers a “flawless” and “retouched” look even without the use of photo retouching technology. While Make Up For Ever…read more