Monthly Archives: March 2013

Second Life: My Life As A Book

Note: This post is adapted from my discussion post to Module VI – Immersion: Visit a virtual world, and tell us about your journey.

I decided to give Second Life a try. My first introduction to the virtual world of Second Life was a few years ago when my friend was completing his visual anthropology undergraduate thesis about the game.

Like others before me, I found the controls a little fussy. And trying to do simple things like change my outfit were quite difficult. I ended up wearing about 4 outfits at once before I realized what was happening.

I found my way to Illumination Library which describes itself as “one of SL’s finest library collections of literary classics, religious works, philosophy and history. Please enjoy reading, listening, and browsing through our interactive books.” When I first arrived in the library a LibriVox recording of Northanger Abbey started to play. I went into a different room and a LibriVox recording of one of Sir Arthur Conan Doyle’s novels started playing, and in another room another book. It was a little frustrating that I seemed to have no control over the audiobooks. I think this was a glitch because when I came back to the library later none of the audiobooks played automatically. I ‘touched’ Les Miserables and it opened an audiobook in my browser. I ended up listening to quite a number of chapters before bed. I actually find this a really neat feature. However, I don’t think I necessarily need to access these audibooks through SL as it is a bit cumbersome. It would be simpler to access these books directly through the LibriVox website.

I also was able to downloaded a copy of Adventures of Huckleberry Finn. I then somehow managed to wear the book. You can see my outfit in the picture below. At first I wasn’t sure if it was a glitch or not, so I went to a populated area and asked if I was wearing a book. The second picture below shows this scene. A helpful person named, sweetfang87, told me how to detach it and I was good to go. I chatted with a few people in this area. One of the conversations went downhill quickly with questions and comments like: “are you pretty in RL” and “I feel like I really like you”—it kind of reminded me of an ICQ chatroom in the late ’90s, very hit or miss.

After ditching the book I returned to Illumination Library and joined their literary group. They have a total of 251 members with three librarians. There were eleven other ‘book lovers’ online at 10:30pm EDT on a Sunday night. All three librarians had logged on sometime earlier that day. According to their group info, they have also run events in the past as well as notified the group of other events that may be of interest in SL. For example, this posting from St. Patrick’s Day:

The Royal Opera House presents “Celtic Odori”. Little Yoshiwara Geishas will be performing stories and dances in celebration of the Saint Patrick Day. Little Yoshiwara is the flagship of all Okiyas in SL. We cordially invite all members, their families and friends to attend the special Geisha performance today at 1 pm SLT. TAXI: http://slurl.com/secondlife/Beregovoi/61/86/56

The library also has a card catalog which can be touched. This will redirect you to a Google Doc of all of the books in the library and in which room they can be found.

It was an interesting experience, but I’m not sure if this is necessarily the easiest way for patrons to access audiobooks. They are all available through the LibriVox website—in addition to any that your local library might offer.

That being said, I did think of a few ways that this particular library in Second Life could be used by different groups:

  • Book club meetings. Stock the audiobooks that you are reading so group members can find them easily. Then you could use the chat and voice chat functions to hold discussions.
  • Literary lecture series. The text is made available for easy access and then you gather for a lecture and questions.
  • Study group. Students could gather and listen to chapters together and then discuss using the various chat functions.

All in all my experience with Second Life was positive. I do think that there are ways for librarians to make it work for them and their patrons. I think it was mentioned earlier in this module that librarians working with housebound patients find tools like Second Life quite helpful. This article, although old and not related to librarians, makes a similar point. The article talks about an Atlanta rehab clinic that offers ongoing therapy sessions through Second Life (Mollman, 2008). While it deals a lot with the psychological benefits of an immersive world in relation to therapy, the idea that for some people meeting in a virtual world gives them a sense of having been somewhere as well as being more comfortable meeting in a space that is familiar to them can translate to the patron-library experience.

Further reading:

  • Professional Avatars: Librarians and Educators in Virtual Worlds by Lorri Mon in Journal of Documentation Vol. 68 No. 3, 2012 (pp. 318-329).
  • Virtually There, Almost: Educational and Informational Possibilities in Virtual Worlds by Peter Edward Sidorko in Library Management Vol. 30 No. 6/7, 2009
    (pp. 404-418).
  • Virtual Worlds and libraries: Gridhopping to New Worlds by Valerie Hill and Marcia Meister in College & Research Libraries News Vol. 74 no. 1 (pp. 43-47).

Mollman, S. (2008, July 11). Avatars in rehab: Getting therapy in virtual worlds. CNN. Retrieved from http://www.cnn.com/2008/TECH/07/16/db.secondlifetherapy/index.html

Tying it all up

We have covered a range of topics since January. From affordance, participate, collaborate, to create, aggregate, and finally to immerse. It’s hard to believe we are winding down. Despite my last post, I am optimistic about the future of social media for information professionals. I recently watched a 2010 TED Talk by game designer Jane McGonigal about how gaming can make the world a better place. I felt that her talk touched on a lot of ideas we have covered in LIBR 559m and helped me draw more connections between them.

So how do immersive worlds facilitate collaboration for information professionals? I think this question can be answered with four points McGonigal highlighted in her talk:

  1. Urgent optimism (gamers develop extreme self motivation, they have a need to act immediately)
  2. Social fabric (gamers are virtuoso’s at weaving a tight social fabric. We like people better after playing a game with them, because we build trust. Through game-play we build strong social ties)
  3. Blissful productivity (we are happier working hard if given the right work, which is why some World of Warcraft gamers dedicate an average of 22 hours a week to games)
  4. Epic meaning (gamers love being attached to awe-inspiring missions. The World of Warcraft wiki is the second largest wiki in the world. “They are bulding and epic knowledge resource about the World of Warcraft”.)

McGonigal suggests gamers can achieve more in virtual worlds than in real life because they receive better feed back in games than they do in real life. To access these skills we need to start making the real world more like a game. Sound familiar? It should: gamification.

For me this video ties it all (most of it) together: as gamers we are participating, collaborating, creating, all the while immersed in a virtual world. We can take the skills and lessons learnt through these experiences and translate them to our real world environment.

Buzzwords

I was in Halifax visiting some friends last week and one of them showed me this video by the Onion. It then popped up on the class discussion board. I took this as a sign.

The video instantly reminded me of the following lines from 30 Rock episode, “Winter Madness”:

Liz: Cross-promotional … deal mechanics … revenue streams … jargon … synergy.
Jack: That’s the best presentation I’ve ever heard.

Both the video by the Onion and Liz Lemon’s use of buzzwords sum up my feelings about social media and ‘2.0’ right now. Throw in terms like “social media economy” and suddenly you are an expert. Slap 2.0 after anything (see Fundraising 2.0 below) and you are a new internet economy maven (that’s a double-whammy, right there).

Social media eliminates the need to provide value to anyone


The more we look into social media and how libraries and other information organizations are using these tools, I am even more convinced that we do in fact need librarians and information professionals who are trained to use these tools. The skills to participate and create online do not come naturally to everyone. There is a big difference between using Facebook to stay in touch with high school friends or check in with adorable nieces and using Facebook to connect with your patrons.

It is not just a matter of setting up a Facebook page and waiting for patrons to ‘Like’ your page with no incentive. The value-added is so important. The use of social media should supplement their in-library experience. While I do enjoy reading the NYPL Twitter feed, at the end of the day I find greater value in reading my local public library’s feed.

In the new social media economy you just have to keep looking like you are doing work and people will pay you for it


In my last post, I talked about creating a social media strategy in relation to using social media as part of a comprehensive fundraising campaign. I’d like to add that I think establishing a social media strategy is crucial for libraries and other information organizations using social media to engage with their patrons in any way shape or form.

I think part of these slightly negative feelings come as a result of poking around the web for libraries using social media only to find half empty Pinterest cover boards, stagnant Twitter feeds, untouched Facebook pages, and countless other neglected social media tools. Does anyone else feel the same?

Further reading:

Fundraising for Academic Libraries (a social media approach)

Last semester, I wrote a white paper about fundraising for academic libraries for LIBR 504: Management of Information Organizations taught by Guy Robertson. If you are interested you can read the document here: White Paper on Fundraising for Academic Libraries by Alyssa Feir (PDF). As we have been moving through this course I have seen multiple uses of social media that would naturally blend with a comprehensive fundraising campaign. Fundraising 2.0 is not a new concept, there is lots of literature out there about how and why non-profits should be using social media. As Wedgeworth (2000) notes:

For all potential donors, the process of creating and maintaining a relationship is at the heart of any successful fund-raising campaign (p. 536).

This idea—the importance of cultivating relationships—is often the crux of the argument for non-profits to be using social media. Social media is all about interaction. Fundraisers have the ability to connect with potential volunteers and donors through Facebook, Twitter, blogs, Flickr … the list goes on!

Libraries are in a unique position within the university setting. Students don’t really graduate from the Koerner Library. They graduate with a Bachelor of Arts in English from the Department of English in the Faculty of Arts. Students aren’t the only ones to use the library either. The library has a wide base from which to draw potential donors and using social media can help the identification process.

I created a PowerPoint slide to introduce the idea of using social media in the library as a fundraising tool. In many ways these approaches are similar to general promotion of library services, but if framed the right way they can generate gifts.

Note: The links to the social media strategy documents do not work on the slides, but they are included below.

Further reading:


Wedgeworth, R. (2000). Donor Relations As Public Relations: Toward a Philosophy of Fundraising. Library Trends, 48(3): 530-539.