Hitler Vs Trump, the scapegoating of race

 

 

Video References

C. (2016, March 10). Black Protester Punched In Face At Donald Trump Rally. Retrieved April 07, 2016, from https://www.youtube.com/watch?v=rWXdczgKu5g

De Larosa, P. (2013, February 19). Adolf Hitler – Sieg Heil. Retrieved April 07, 2016,          from https://www.youtube.com/watch?v=PNHjBpsh0KQ

E, A. (2015, December 10). Donald Trump vs. Adolf Hitler (Mix). Retrieved April 07,          2016, from https://www.youtube.com/watch?v=FGVBn_3EjmE

L. (2016, March 05). Donald J. Trump The Pledge! | So Called Nazi Salutes Debunked! Watch! Retrieved April 07, 2016, from https://www.youtube.com/watch?v=3SH61mG94uA

Sandra, J. (2016, January 23). Gas Chambers of Hitler’s DACHAU 1945.mp4. Retrieved    April 07, 2016, from https://www.youtube.com/watch?v=3Cwfdi3dDMc

T. (2016, March 10). Cops Swarm Black Man For Getting Punched At Trump Rally. Retrieved April 07, 2016, from https://www.youtube.com/watch?v=CHfgTzivl48

T. (2015, November 24). Donald Trump Supporters Attack Black Lives Matter Activist At Birmingham Rally. Retrieved April 07, 2016, from https://www.youtube.com/watch?v=nG8rvYvJY1k

T. (2015, October 15). Trump Fan Spits In Latino Man’s Face At Rally. Retrieved April 07, 2016, from https://www.youtube.com/watch?v=kF810x88YS0s

Y. (2016, March 10). Black Man Sucker Punched at Trump Rally: He Hit Me Dead in My Eye. Retrieved April 07, 2016, from https://www.youtube.com/watch?v=1q8uqiMvsGM

          Picture References

Ann Coulter (author). (2016). Springtime For Pundits (How Similar are Donald Trump     and adolf Hitler?) [Article], Retrieved from             http://www.freerepublic.com/focus/f-news/3407365/posts

Asha Parker (author). (2016). Watch Trump Supporters Blindly Agree With Everything      The Republican Frontrunner Says, Even If It Is Actually A Hitler QuoteRetrieved from          http://www.salon.com/2016/03/03/watch_trump_supporters_blindly_agree_with_            everything_the_republican_frontrunner_says_even_if_it_is_actually_a_hitler_quo    te/

 

 

 

Dolce & Gabbana’s Horrific Advertisement

 

(original advertisement)

Screen Shot 2016-02-24 at 8.37.56 PM

    Dolce and Gabbana, a high end fashion label that is globally renowned, recognized and respected made an advertisement mistake that will forever haunt them throughout the rest of the brands marketing campaigns. In this misogynistic add D&G represents women as objects, while simultaneously condoning what seems to be a violent non-consensual sexual act. By advertising in this sexist manner, the ad essentially recognizes and promotes rape culture on a massive and very public scale. Women themselves, and their bodies, become dehumanized, objectified, and their rights seem to be disregarded. D&G were essential approving what seems to be a type of gang rape. This ad came under even more public scrutiny due to earlier comments made by the owner’s/head designers of D&G about how children born through IVF (in virtro fertilisation) were synthetic. Essentially stating that family (the social normative of what a family should be) is a man, a women and a child. Thus implicating that sexually objectifying women and promoting rape culture was far more acceptable than the non-traditional family’s in the high fashion world. This ad’s use of hyper-sexuality offends feminine dignity on a global scale, as well promotes and condones this type of situation to other younger females that it’s both acceptable and “sexy”. Additionally, this ad portrays women as weak and helpless, while the males are shown in traditionally accepted positions of power and dominance. This is demonstrating out-dated views that women are inferior to men, and should remain below them in social, physical, and sexual settings. This ad also emphasises the fact that in both the fashion world and in modern society, women being under the control of men is a social norm, and something that is to be expected. This ad sadly only promotes negative and condescending messages about females in the social world, primarily for the shock value, and because in the eyes of the designers, this is what sells designer clothing.

(Culture Jammed, Edited Version)

culture jam

    In my jamming process, I use the phrase “We Don’t Take No For an Answer” to overemphasize and exemplify the horrific messages being sent throughout the advertisement. This was done to make the subliminal meanings and messages more obvious and loud to the viewer. By bringing the message to the forefront, the promotion of rape culture, sexism, and dehumanizing of women in the original advertisement is bluntly addressed and ridiculed. By overemphasizing the negative and socially out-dated messages of the advertisement, I give light to both the use of hyper-masculinity, the males who are shown as muscular and powerful, as well as hyper-feminism by representing the women as weak and helpless to the actions of the men. The use of hyper-sexuality thus becomes far more evident, and then goes on to show that by using these types of over emphasized male and female characters is a negative use of archaic stereotypes.  Messages like non-consensual sex, violence, and gender norms are portrayed, in which men are depicted as more powerful and women as helpless are more noticeable. By making the issues more noticeable, I hoped to encourage the acknowledgement of negative social impacts advertisements like these have on the international stage. The young audience of both males and females who see these advertisements on massive billboards, or popping up as advertisement’s while surfing the web, are susceptible to being influenced by these messages. Young males will believe that these hyper-masculine figures and their actions and messages are what’s expected of the young males, and then should be replicated and idolized as they grow up. Additionally, young women will look at advertisements like these, assuming that being weak, and helpless and put in similar situations by male figures are acceptable and the norm. In conclusion, by making the issues at hand painfully obvious, I hope to illuminate and create a deeper thought into the consequences of the messages presented, in order to change and hopefully stop the negative social implications.