Monthly Archives: October 2011

Who is Roman Abramovich?

In response to a Freedom Arizona blog titled “10 Presidents, 16 Executives Without College Degrees”, I began to wonder what tangible bearing education had over one’s success. Before long, someone crossed my mind – a man whom my father had … Continue reading

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The Brand Spell

It’s something we often fail to notice. As Elaine mentioned in one of our lectures: every day, we are continuously bombarded with wave after wave of brand-named items. What we fail to realize, however, is that every single time we … Continue reading

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Appeal to Authority

Have you ever wondered why the choices we make are so profoundly affected by the testimonies of certain individuals? Why the appearance of a celebrity’s face on a commercial will seize our attention and influence our purchasing habits? We have … Continue reading

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