Category Archives: Uncategorized

Resourcefulness sacrificed for ‘Efficiency’?

When weighing the pros and cons regarding the improvements in technology throughout our lifetime, Claudia brought up a valid point about our generation’s dependency on technology. In truth, what would our daily lives be without some form of electronic device by … Continue reading

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The Overwhelming Task Faced by MIS

Most of us are clear with the fact that MIS (Management Information Systems) refers to the structure in which computer systems supply managers with information. This information, concerning the business’ operations, is then used in various decision-making processes towards the … Continue reading

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How TerraCycle is redefining the word ‘frugal’

In 2001, an idea formed in the mind of a Princeston freshman to produce fertilizer out of organic (worm) waste. Ten years later, Princeston drop-out Tom Szaky is the founder of Terracycle, a multi-million dollar company that is revolutionizing the … Continue reading

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In reality, is Corporate Social Responsibility socially responsible?

A combination of the October 25th class on CSR & Sustainability and a passage in my Microeconomics textbook on the behaviour of firms sparked curiosity in me about the concept of corporate social responsibility. What I began to realize was … Continue reading

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The Dark Side of HR

Class 16 on Human Resource Management looked at a corporation called Zappos. Labelled as a company with clear benefits and excellent employee relations, Zappos Inc. boasts an HR department envied by workers worldwide. While the Zappos case gave us insight … Continue reading

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Who is Roman Abramovich?

In response to a Freedom Arizona blog titled “10 Presidents, 16 Executives Without College Degrees”, I began to wonder what tangible bearing education had over one’s success. Before long, someone crossed my mind – a man whom my father had … Continue reading

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The Brand Spell

It’s something we often fail to notice. As Elaine mentioned in one of our lectures: every day, we are continuously bombarded with wave after wave of brand-named items. What we fail to realize, however, is that every single time we … Continue reading

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Appeal to Authority

Have you ever wondered why the choices we make are so profoundly affected by the testimonies of certain individuals? Why the appearance of a celebrity’s face on a commercial will seize our attention and influence our purchasing habits? We have … Continue reading

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Facebook: The Next Big Marketing Tool?

When asked during an interview what marketing strategies I would use in order to promote their club, the first thing that popped to mind was, inexplicably, Facebook. As the word left my mouth, I explained to my interviewers the reasoning … Continue reading

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A Dolphin Outlook on Business Ethics

  Straying away from the human aspect of business ethics, I decided to write about an article which shone light on businesses’ disregard for animal cruelty. As many witnessed following the release of the documentary “The Cove”, dolphin drive hunting … Continue reading

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