My fellow classmate Adrian Fung wrote a blog post about TOMS One-for-One Shoes initiative. TOMS is a social enterprise that gives away one pair of shoes to someone in need for every shoe that is bought. Although that sounds really good, Adrian’s post is based off of an SFU student’s (Esther Tung) blog post that questions the ulterior motives…[Read more]

Benedicta Chan wrote a blog post about Starbucks‘ most recent expansion by buying a healthy juice company,  Evolution Fresh . According to an article in the iStock Analysis , this new line will be released in 2012. Benedicta says that she is looking forward to Starbuck’s attempt at expanding their market from “caffeine-lovers to…[Read more]

Following last class’s topic of Entrepreneurship, I have been reading an Entrepreneur Blog that is doing a series of interviews. One interview that caught my eye was with Neil Waller and James Street of mydestination.com. MyDestination is an online travelling network that gives a local insight into travel spots in the world with resources such…[Read more]

During a previous COMM class, we talked about Zara and the relationship between supply chain management and marketing. I found the class very interesting, and I want to reflect on it a bit by tying in other class concepts. The article we read from Bloomberg Businessweek talked about why Zara has become so popular. It moves fast, stays on [...]

Last week, our Comm class talked about the environment in relation to business. Recently the Globe and Mail released an article outlining recent large events and openings around the world. Two out of the three are about environmentally-friendly companies. One is the opening of  Shore Hotel , which is a solar-powered building made of recycled…[Read more]

Picture from The Huffington Post  In one of the first classes, we looked at the Nano , which is sold in India for about $2000 Canadian. Among other Indian low-priced innovations, the $35 tablet  has just been released. It is designed as an alternative to the expensive Apple iPad for students who live in poverty. Like the Nano, this idea [...]

I came across an interesting article in the Huffinging Post titled “What LivingSocial and Groupon Show Us About Sex and Shopping.”  The article stereotypes men and women a bit, saying that women are the shoppers and men “stand, hold bags and sigh intermittently.” Although there are exceptions to every situation, cliches are cliches for a reason.…[Read more]

One of the most recent topics being discussed both inside and outside the business world is the announcement of the new iPhone 5, or rather, the fact that there is no iPhone 5 yet. Many of my classmates have commented on this (Exhibit A , and B). As stated in a BBC News article , the iPhone 4S is [...]

Image from: Wall Street Journal  People are angry. People are frustrated. And these people are taking it out on the corporations of America. Occupy Wall Street  is an ongoing protest against the greed and corruption of the corporate world. The movement, which spurred in New York by a well-known anti-establishment magazine, Adbusters , has…[Read more]

A little competition has always been healthy, but as eBay wanted to expand with their own classified section, Craigslist accused its rival company of stealing confidential information. Previously, the two companies had just been feuding for years over the issue of how much of Craigslist eBay actually owned. According to a Vancouver Sun article ,…[Read more]