MBA courses -marketing
These links provide syllabi; course websites are password protected for registered students.
MBA Core – Marketing
MBA pre-core case workshop
BAMA 504 Integrated Marketing Communications
All of the post core marketing elective courses have merit! Unless you plan to work in a business without customers or competitors (!!!!) then you’ll want some marketing know-how in your tool-kit. You do not have to major in marketing to take several courses that will add strengths to your chosen focus area. This late 2009 summary from the student perspective, also provides links through to many of the course outlines.
paulcubbon
junone