5.a) Signposts of Progress

in 5. A Niche Medium for a Mass Audience

If you think about major internet innovations that have appeared in the past five years, Podcasting developed relatively slowly.

It did not explode or “go viral” as Facebook and Twitter have.  Instead it relied on the skills and assistance of early adopters who forged podcast templates and developed online software that made producing, posting, finding and distributing podcasts easier.

★ Tod Maffin talks about podcasting’s landmarks:

By mid-2005, podcasting was becoming a recognizable term beyond the internet.

A number of events helped bring podcasting out of the niche and into the norm: