Category Archives for Marketing Strategies

What I learned in COMM299 (Focus 2040)

When I walked into my first COMM299 class, I was not expecting to get anything out of the course other than extra homework. Instead, I found many useful resources which will be available to all commerce students even after they … Continue reading

01. April 2011 by Valerie Song
Categories: Marketing Strategies | Leave a comment

Online Marketing 101 from a picture?

According to Unbounce.com, non-marketers can use this guide to succeed in online marketing. The photo is high quality and extremely large, so most of it is cut off in this blog. However, you can view the full photo by clicking … Continue reading

18. March 2011 by Valerie Song
Categories: Insight, Marketing Strategies | Leave a comment

Business Card WIN.

Tacky, memorable, interactive, relevant, and all over brilliant. Well done.

21. February 2011 by Valerie Song
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Twitter Users Strip Model?

How’s that for a brilliant marketing strategy. At New York’s Fashion week, this “Swatch Girl” was seen roaming the vicinity where attendees could tweet (@swatchus) and tag (#swatchgirl) to win themselves a nice new pastel watch straight from the model’s … Continue reading

15. February 2011 by Valerie Song
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Innovative Marketing Campaign #1: adiVerse Virtual Footware Wall

The Virtual Footware Wall uses LCD touch screens that can give shoe recommendations based on a customer’s gender (facial recognition). The footwear is displayed as a 3D model that can be viewed from any angle, and is accompanied by “videos, … Continue reading

16. January 2011 by Valerie Song
Categories: Marketing Strategies, Technology | Leave a comment

Money is Just an Idea: Wong Fu Productions and other Youtube artists

This blog is a continuation on the theme of entrepreneurship from the previous. Here is the video that started it all: [youtube]http://www.youtube.com/watch?v=vC_ycDO66bw[/youtube] Continue reading

24. November 2010 by Valerie Song
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CSR Project: Screwing Around (Plan)

Why throw it out when you can screw around? Here is a CSR Project Plan that could be very easily carried out. Continue reading

19. October 2010 by Valerie Song
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Jimoco Pasta’s Success: A Brief Analysis

An analysis of the marketing strategies for Jimoco Pasta. For a review of the actual restaurant, please visit: http://www.urbanspoon.com/r/14/1496408/restaurant/Vancouver/Jimoco-Cafe-Pasta-Coquitlam Continue reading

10. October 2010 by Valerie Song
Categories: Marketing Strategies | Leave a comment

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