Click in and watch the Video: The Next Big Thing is Already Here — Samsung Galaxy S III

https://www.youtube.com/watch?v=nf5-Prx19ZM&feature=youtu.be

Picture From: http://www.trustedreviews.com/opinions/iphone-5-vs-samsung-galaxy-s3

This interesting video from Samsung Mobile USA well reveals the direct and intense competition between Samsung Galaxy S3 and Apple’s iPhone 5. As we know, Samsung Galaxy S3 is an innovated and revolutionary mobile product that also attracted a large number of people, which we could say it would be the only major threat to Apple’s iPhone 5. During the gap between iPhone 4S and iPhone 5, people got introduced to the Samsung Galaxy S3 by all kinds of mediums from May 2012. Since there was no exciting product to stimulate the public’s desire of buying during the gap time, this proper release time of Galaxy S3 was advantageous to catch people’s attention all on this product so that it even broke through the 10 million barrier. Therefore, choosing the right timing is really important to make marketing decisions.

Picture From: http://www.digitaltrends.com/mobile/samsung-galaxy-s3-impressions-maybe-it-is-designed-by-human-emotion/

Picture From: www.apple.com

As for iPhone 5, after the long time waiting and rumours spreading , finally we are going to see and feel the new real iPhone 5 in our hands within less than a week. How excited! It is getting lighter, thinner and faster with a larger screen, though it looks not much different except of a longer shape and the mental back. This time, Apple didn’t stop or block those “New iPhone 5” rumours spreading as they used to do in Steve Jobs Era. This phenomenon have been brought up a lot of questions towards the new CEO Tim Cook’s lead. Would that be a more beneficial marketing strategy to leak information of the product before its release or he is going to lead Apple into the wrong direction. From my perspective, spreading rumours actually is a way to market the product, since you can get people’s attention back from others to some extent. And for those who follow and care about the rumours, are exact their targeted and potential customers.

Now here’s the problem, Apple and Samsung are both awesome marketers when promote their new cool new phones, in this case, they leave the decision for the customers: Which one should I pick if I am going to get a new phone? (If you are rich to afford both of them, then you can totally ignore my question.) Following is an article about the comparison of these two phones probably can help you with your decision.

Article: http://www.trustedreviews.com/opinions/iphone-5-vs-samsung-galaxy-s3 

Title: iPhone 5 vs Samsung Galaxy S3 – Design, Screen and Power, by Andrew Williams, 12 September 2012

I wanna listen to your opinions on why you want to choose either one or keep using your old phone, let’s say an iPhone 4/4S, Blackberry or Nokia. It will be a really interesting discussion about the little device that you can’t live without.