Where to Focus?

For businesses, increasing focus and importance is being put on social responsibility, resulting in yet another thing to consider when making large decisions: how their actions will affect the rest of the community.

In Steve McKee’s article “Corporate Social Responsibility: Distinction or Distraction?”, he states that businesses have to decide to be either responsible to their stakeholders or to the rest of society, while leaning towards the former. He cautions that large issues like world hunger are distractions to businesses and that they should not address issues not directly related to the company.

However, I believe that businesses should always consider how their actions and movements would affect the greater population, or find a compromise of the two. Businesses cannot prosper without the support of society, and need to consider how their actions will affect others.

Supported by Mannat Cheema’s blog , ‘5 Hour Energy’, there is a growing need for businesses to voluntarily act ethically with their growing prominence in societies.  Having so much influence on what people buy, their jobs, working conditions, and lifestyles requires a degree of responsibility to aid the growth of society positively.

 

http://www.businessweek.com/articles/2012-08-09/corporate-social-responsibility-distinction-or-distraction

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