Monthly Archives: February 2011

What you buy is what you are.

After several deep thought provoking Marketing lectures about branding with Elaine, I have come to a sudden realization, that as regular consumers in today’s society, we are, essentially, what we buy. What I’m referring to, of course, is the fact … Continue reading

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Prius’ Green Campaign

Watching this commercial on TV about the Toyota Prius Toyota is clearly targeting the segment of environmentally-conscious adults (perhaps with a family) that want to do their part in helping the environment as well as saving money on exploding gas … Continue reading

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Parisian Love

As I was mindlessly browsing through dozens of pointless Youtube videos, one of the ads caught my eye: it was a superbowl ad for Google. Not known much for its TV media presence, Eric Schmidt, CEO of Google, decided to … Continue reading

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