It was a big shock in China when the examination of the milk powder of Sanlu released in 2008. Nearly one hundred kids suffered from the ‘poisonous milk powder. ‘The government attached great importance to this event. From then on, people in panic started to purchase the milk powder from other countries. For this reason, the whole milk industry in China was widely affected.
Nevertheless, the most significant point to consider is the reason Sanlu acted so badly in this affair and how to rebuild the reputation of the milk industry in China. When it comes to our next generation, a responsive chord is easily struck in the public. The unqualified censorship and means alerted everyone to pay more attention on the business ethics. How to balance the business integrity and the ambition to the profits or to the massive sales even in the world at large? Not only large enterprises with high reputation, but also those start-ups should contribute to the harmony of community.
It is good to learn from another man’s cost. The mistake that Sanlu made caused a tremendous incredible loss of the Chinese milk market. There is still a long way to go to create a worldwide ethic business culture.
Resources:
1) http://www.dailymail.co.uk/news/article-1056151/Chinas-poison-milk-kills-children-leaves-6-000-sick.html
2) http://content.time.com/time/world/article/0,8599,1843536,00.html
3) http://www.qqbaobao.com/yingerjieduan/fushitianjia/146377.html (picture)