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Stop The Presses!

   Newspaper companies across the nation are being forced into bankruptcy, which according to the Silicon Valley Watcher, have reported rates of falling revenue not seen since the great depression. The greatest impact on the undustry was felt last Febuary when Colorado’s giant, “Rocky Mountain News,” published its final paper, titled “Goodbye, Colorado.” Other corporate giants share the same financial struggle, even the 144 year old veteren producer of the, “San Francisco Chronicle,” has had to cut a third of its newsroom in the past two years in response to financial pressures. The CEO’s of  Chicago Tribune are also distressed due to a $13 billion debt, filing for bankruptcy protection Monday.

    It is relatively clear the widespread failure of newpaper companies is reasonably connected with the drastic development of the internet’s popularity. The social media revolution has undeniable potential in our modern world. However we musn’t overlook the negative impact this places upon the newspaper industry, thousands of jobs have been lost within only a few years and thousands hanging by a thread. Looking back at our class lecture regarding Management information systems (MIS,) my research shows we overloooked this important economic standpoint. The upbeat music from video shown in class shared this problem.

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Provocative Marketing Stirs Interest

     

 

     Still a Virgin? If you havn’t already seen the billboard above, you should know that advertisements like these have been spread internationally across both Canada and America. The provocative question is gaurenteed to catch the attention of people passing by, so what’s this billboard about? A movie!

     Starring Will Ferrel, “The Virginity Hit,” is essentially about three guys who try to get their virgin pal get “laid” and memorialize it on camera. Though many people may believe this form of advertising is controversial or unethical, there is no argueing it’s affective. The most ingenious point about this advertisement is the amount of FREE additional commercialization it recieves. Google the billboard, theres hundreds of articles from media, ranging from Huffington Post to the Vancouver Sun itself. The story even made televized news on many local tv stations. Whether these stories criticize the add itself or not, they still spread the word of the upcoming film, and as we often hear, “all publicity is good publicity.” We were taught in class, the average consumer is bombarded with thousands of marketing of marketing displays a day, but it’s safe to say this one stick out, whether you like it or not.

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