Have you ever wondered why there is only one African American and no Asian angels in Victoria Secret? Is it because Caucasian girls are more competent for the job? Of course not! Victoria’s Secret has a very narrow definition of beauty, and has been accused several times for unethical behavior in recruiting their angels based on unrealistic and stereotypical beauty standards. Fashion lovers from all over the world watch the Victoria’s Secret Fashion Show each year. Girls and women relate to the angels as their role models. However, most get disappointed because of the unethical process that Victoria’s Secret follows at recruiting their models.
The models cannot be shorter than 5 foot 9 and their figure must be 34 by 24 by 34 inches and although it is not stated, Caucasian models have a higher chance to be selected. This unethical way of recruiting the models is just the start. Once they are selected, the models must exercise two times a day with personal trainers while they are told what and when they can eat and how many calories they can have per day. Everyday girls who look up to the models think less of themselves. However, this should not be the case because not everyone is able to afford personal trainers and personal dieticians and not all women are 34x24x34 or more than 5 feet 9, or Caucasian but all women are beautiful in their own unique way and should never look down on themselves.
A scandal showing the brand’s unethical behavior occurred just a few years ago. A Victoria’s Secret advertisement portrayed a model with a disproportionate amount of fat on her thighs because of a Photoshop mistake. This mistake made it obvious that the brand had been excessively using Photoshop to sell its products by promoting unrealistic body expectations. The brand was accused for unethical behavior even from some of the most loyal of its fans.
Another incident occurred in 2014, when Victoria’s Secret launched a campaign with the slogan: “the perfect body.” This advertisement was featuring 10 models wearing nothing but lingerie. The brand received great criticism and was accused of body shaming and placing unrealistic standards because not every woman has the body of a supermodel. A petition against the advertisement received over 27,000 signatures and the brand had to change the slogan to “A body for every body.” However, the fashion industry overall is even more unethical as Victoria’s Secret models must at least gym and appear healthy instead of anorexic.
This is information about the ethics in victories secret human resource management. Victoria’s Secret has a very specific idea of what constitutes beauty, and the company has previously been charged for acting unethically by selecting its angels in accordance with exaggerated and conventional notions of beauty. Every year, viewers from all over the world tune in to see the Victoria’s Secret Fashion Show. The angels serve as role models for girls and women. If you need an assignment then I suggest that you should contact report writing help for students service. Which will solve your problems.
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In light of these concerns, I believe it’s essential for the fashion industry, and particularly brands like Victoria’s Secret, to reevaluate their practices. If you’re interested, I would like to explore these issues further in an essay, providing a comprehensive analysis and potential solutions for a more inclusive and authentic representation of beauty. Please let me know if you would like to proceed with order an essay on this topic.
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