One of my favorites ads is one from Contrex, a French water brand. Its campaigns promote health, and how water can help you be more slim. It has become a very popular water in France not only because of its different taste which I adore, but because of its water bottle design. Using pink and a differently shaped bottle, it appeals mostly to women. But you would be surprised by how many men actually love it. Apart from having a differentiated packaging, their ads definitely were standing out especially after this one. Filmed in Paris, with spinning bicycle (health promo) and lots of pink! It is a fun ad, unexpected and engages physically with the public. It has everything to catch the people’s attention. Here is the video:
Now a personal fact about me: What I am most passionate about in life is traveling. I love seeing and experiencing new cultures even if it means drastic life changes and lots of hours on a plane. I just love the adventure and the learning experience!
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