Alice Wo's Blog

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Snapchat snaps back at Facebook

Snapchat surprised the world when the company that is literally worth nothing was offered $3 billion by Facebook and turned it down. The concept to the app is simple: teens send temporary photos of themselves like text messages only to have them erased. The points of difference for this service are unique from those that […]

Economics of marijuana legalization

Having moved to BC, I’ve witnessed the predominance of marijuana in the pop-culture scene. The topic is controversial and often receives strong opinions from supporters and dissenters in regards to health concerns. Basically, it is viewed more as an ethics issue, and perhaps it would be interesting to investigate the financial and economic implications of […]

Nestle: Sharing is caring

As I Googled “companies with shared value”, the only company that appeared on the first results page was Nestle. On the website, it says “what is CSV (creating shared value)?” and “how we implement CSV”. By stating that they are aligning the goals of philanthropy and maximizing profit, they are establishing a competitive advantage – […]

Googling the Google Culture

I’ve recently taken an interest to unique company cultures after reading about Zappos. I decided to do some further digging into Google’s reputable organizational culture. It is within their mission to create a diverse team in terms of ethnicity, culture, and sexual orientation. Despite their large company size, they try to maintain a relatively flat […]

Blackberry bombs

Inside Maclean’s business blog, James Cowan comments on how Canada never loved Blackberry but respected it. So what does that mean? We know the Blackberry is sinking in sales and its market share is decreasing, but we usually accredit that with its inability to keep up with the ever-evolving smartphone technology. Sharing this opinion is […]

Fighting the death of human resources

720 companies around the globe along with the Toronto-based G Adventures that employs over 1300 and Air Canada are seeing a shift in their value of a human resources department. These companies claim that HR doesn’t help reach corporate goals, so instead, these they’ve proposed to outsource the department duties or allow individual portfolios to […]

Can artists and musicians also use brand positioning?

When entrepreneurship comes to mind, you don’t initially think of artists and musicians. I can see the appeal of this career path, but after reading a BBC article where a UK music business professional compared establishing yourself in the music industry to “… trying to create a hurricane by running around a field in circles” […]

Dove’s fake beauty campaign

After reading an article from a classmate on Dove’s efforts to empower young women and encouraging natural beauty. A new ad was launched to get women to describe their physical appearance to a forensic artist. As a result, their descriptions of themselves were more critical than a stranger’s perception. https://www.youtube.com/watch?feature=player_embedded&v=XpaOjMXyJGk Although the message is purely […]

Sauder’s response to controversy with a twist of Milton Friedman

  Milton Friedman’s free enterprise concept of social obligation versus entrepreneurial self interest to address Sauder’s response to the rape chant allegations: Friedman spoke of a concept that businesses should only act within their own interests of gaining profit. Working in favor of social responsibility defeats the purpose of free enterprise. Climate change and poverty […]

China’s downward spiral in food fraud

From the 2008 powdered milk recall to the counterfeit egg scandal, China is no stranger to the business of food fraud. Recently, BBC News China documented the different media reactions to China’s food fiasco. People have substituted fox and mink meat that are being sold to hot pot restaurants in Shanghai, additionally, diseased pigs assumed […]

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