This article was about a company called CVS, which is a very large drugstore, who has decided to stop selling all products related to tobacco. The downside on this decision may cause loss of loyal customers, hence, this will decrease a significant about of sales and it is estimated to lose $2 billion each year. However, on the ethics perspective, the company will create a good brand image. Having an impression that the company has a good CSR may attract more customers. This huge news may also bring brand awareness and being an unique drugstore comparing with the competitors.

The company may lose profits from not selling tobacco related products as well as having a new smoking cessation program may take some time to run in the company. This may seem to be a bad decision in the short-term, but in the long-term effect, external holders may  feel trusted by the company’s products. Therefore, I think that the company is making a good choice that separates themselves from other drugstores where they only focus on the demand in the market instead of considering the ethic aspects, as well as thinking long-term instead of short-term.

Sources:

http://www.onenewspage.com/video/20140205/1607667/CVS-Quits-Smoking-Pharmacies-Will-Stop-Selling-Tobacco.htm