Starbucks and Conservation International Update
The first company coming to my mind that relates to business ethics is Starbucks. Starbucks has a very high ethical standard and it calls its global responsibility as Ethical Sourcing.
“It’s our goal for all of our coffee to be grown under the highest standards of quality, using ethical trading and responsible growing practices. We think it’s a better cup of coffee that also helps create a better future for farmers and a more stable climate for the planet.” This is the description of Ethical Sourcing in Starbucks website and this description fully explains Starbucks attitude towards business ethics. As what I have known, Starbucks implement the concept of Ethical Sourcing mainly in coffee purchasing, farmer support, community involvement, recycling & reusable cups, energy & water conservation, green building. etc. Ethical Sourcing almost covers every aspects of being ethical as a cafe.
What is more, with the help of Ethical Sourcing guidelines, Starbucks purchases coffee that is responsibly grown and ethically traded. Starbucks evaluates its suppliers for its commitment to social responsibility too when it purchases products for our stores.
For us customers, how can we take the social responsibility in this case? The answer is buy ethically sourced coffee!
(Read more Starbucks Global Responsibility: http://www.starbucks.com/responsibility/learn-more/goals-and-progress/ethical-sourcing)
(Read more Starbucks Ethical Sourcing Goals:http://bizcovering.com/business/starbucks-social-responsibility-ethical-sourcing-goals/)