Love Story created by Nokia
Here is a “love story” happened in Taiwan.
Luca found a Nokia cellphone in his guitar case. As a street singer, Luca was surprised since usually there are only coins and paper cash. He checked this cellphone and wanted to find out who leave it to him. From the photo album in cellphone, Luca found that it is belong to a young Taiwanese girl. Moreover, Luca found bunches of photos of him and videos of his performances. So, that girl did not leave the cellphone unwittingly, she had already send Luca “secret messages”.
Since then, Luca decided to find this Nokia girl. He tried almost all online tools. He posted that girl’s photos on Taiwanese social media, and also created a blog for people who might know that girl to contact him. He kept update his blogs regarding the whole processes how he was looking for her. In really short time, this news had been spread by Taiwanese Internet users. Many people joined in helping Luca to post his story with that Nokia girl online.
With more and more Internet users been attracted by this “Help Luca” event, on Nov 3rd 2008, Luca updated a new blog.
Translation:
Do you have any love stories which can touch people’s heart? Please post your love story in your blog and let us know how will you propose to your Mr./ Ms Dream. Just like what YAYA did (the name of Nokia girl). We will reward the best two love stories Nokia Supernova cellphones!
People finally realized that this “love story” of Luca and YAYA is created by Nokia. Through using online tools, Nokia successfully completed an e-marketing advertisement!