Netflix is a popular topic these days and in a small article on www.canadianbusiness.com, it is described how Netflix has ordered original programming to be available in 2015. It’s a very short article, but I felt it was an interesting article nonetheless. Netflix plans on airing a mini-series starring some lesser known super heroes, which, in my opinion, is a great idea. Netflix is hooking the customers with the well known Marvel title, but still creating the uniqueness by using superheroes that aren’t as well known, and therefore will be associated with Netflix in the future. As well as creating a unique experience for their customers by offering shows and movies no one else can offer.
Netflix offers a wide variety of television shows and movies
Also brought up is Netflix’s relationship with Walt Disney Co, this creates a pair that carries a significant amount of power in the entertainment industry. Netflix is becoming much more relevant in the current movie industry, whereas in the past they have been limited to older releases, and not very well known movies and TV series. Netflix is working on gaining a competitive advantage over other online streaming companies, and even traditional rental stores and TV channels.