http://www2.macleans.ca/2013/10/10/pirate-raid-22/
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As I was surfing the internet about IT and information systems I came across this blog where Netflix recently revealed, how they know which TV shows, movies and music its subscribers are waiting to watch. As they spy around dark corners of the internet, looking at file-sharing websites and purchasing the shows that are most popular among the host of online pirating. When Netflix was launched in Holland last month, the company’s vice president told a reporter that Netflix has been purchasing TV shows based on their popularity among the Dutch torrenting crowd. The ability that Netflix has to acquire such information like this has earned Netflix praise for creativity and vision. The same method had been used in the Canada which had caused the company to become quite successful in Canada as well since its 2010 expansion. During that time Torrenting traffic in the north of the border had decreased by 50%, a sign that customers are willing to pay for online streaming due to the available shows now on Netflix. Experts predicts that Netflix could soar in value to 75 billion before 2020, almost four times its current value. I feel that this act would go against business ethics and corporate social responsibility, as this violates individuals’ privacy. Consumers and internet users would rather be quite concerned that anyone can just monitor what ever it is they are typing, doing on the internet which could cause a lot of problems in the long run in terms of trust.
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