I’m totally ticked from what I just read on Mandy’s blog (blogs.ubc.ca/mandycheung37)! WOW, a wedding at McDonald’s! Now that’s really unexpected! I thought Mandy was just making it up until I watched the video with my very own eyes: McWedding
The McWedding started in Hong Kong and created huge media because who would’ve thought of having a wedding at McDonald’s! According to this article, McDonald’s found this new brand extension because it saw a potential in the market for those who have met and dated at McDonald’s. Yes, it would be meaningful to have a wedding hosted somewhere significant in a couple’s love story – but McDonald’s just doesn’t seem to be the right place for that. I was so shocked by this I showed the video to a friend, whose first reaction was “All I can think of is the guy is too cheap.” Which is true – even the article says a table for ten at a five star hotel can cost $1300CDN – compared to $1300USD for the entire McWedding! Since the Chinese like to invite everyone to their weddings, cost may be an issue; thus, they go for a McWedding.
Of course, McDonald’s is part of everyone’s childhood –but so is Disney. Like Mandy said, Disney is all about fantasy and making dreams come true. Every girl lives in her own fairytale and waits for her prince charming –trust me, I know this because the girls I work with at YMCA always choose to colour a Disney princess, among many colouring sheets. Disney is magical—it’s a lifelong journey to find your prince charming. McDonald’s, on the other hand, is an everyday life experience. I’m confident that most couples would not associate Ronald McDonald with their “perfect” wedding, but perhaps a Disney princess, at least from an ordinary girl’s perspective.
