There are so many great things happening on this campus, in our communities, in our city, and in the rest of the world. Companies spend a great deal of money on advertising/marketing their products/companies/brand all the time (The average Fortune 500 company spends $40 million on SEO, Search Engine Optimization, everyday, Article here).
But on our precious school campus, we find a lot of it everywhere. Different clubs do different things. Some like to use chalk to get their message out. Almost every group uses FB. Tweets are shot here and there. Amazing numbers of posters are, well, posted everywhere. Flyers/Postcards are passed and dropped on the floor every other second. Being involved in a variety number of student organizations, I must say that i’m guilty of mass promotion as well through various means.
At what point do you feel like it’s too much, if ever? Does it ever get so overwhelming that it turns you off? Becomes unappealing?
To me, it seems like all marketing efforts on this campus go with either a quantity or quality approach, not often a solid balance of both. You have the occasional really innovative promotional act that makes people go WOW. And then you have the event that’s everywhere. Washrooms, flyers in your hands, booths, posters, people who dress up in costumes.
What do you find to be effective for grabbing your interest and convincing you to attend whatever event/activity that they’re promoting? What’s the turning point? Thoughts?
6 replies on “Ever Feel Like You’re Bombarded with Promotional Material?”
Something that makes me laugh is the most effective method. I’ll remember it, and I’ll remember it for your innovation.
HR is teaching me that in compensation models, you can either take a developmental approach or an administrative approach, but not both. Maybe this divergence applies to promotional materials, quality or quantity, but not both.
On a side note, here we only have two methods: quartercards (sheet of paper cut into 4) and chalking.
it’s a numbers game.
start off with the world, and then start subtracting.
the hardest part is convincing someone to make the shift from “want” to “need”. People who aren’t interest will always not be interested.
Quality at a university doesn’t exist anymore. Flyers are everywhere that most students have become apathetic to them. Facebook has become saturated but still a means of connecting. Technology is advancing too fast and people are becoming progressively lazy. In the old days, you had to walk to a friends house to see them and spend quality time with them. Now we have instant messaging.
I guess the keyword from that is LAZY. People are lazy. It’s only if they absolutely want/need something important enough that they will go. (such as doing everything “accounting” possible to get into the accounting program). 😛
Cheap retail Nike air Jordan shoes, Nike dunks SB shoe,Nike Shox shoe. Nike shoes with discount jersey, High quality T-shirts,ED hardy t-shirts,ED Hardy hoodies, ED hardy JeansGUCCI shoes,LV Handbag,Chanel Handbag……
welcome to this website: http://www.voguecatch.com
Thanks for share this,nice post 🙂
Some time ago, I did need to buy a good house for my organization but I didn’t have enough money and couldn’t buy something. Thank goodness my comrade adviced to take the mortgage loans from reliable bank. So, I did so and used to be satisfied with my short term loan.
Their expertise on a particular niche, and of course freebies, who can resist good deals?