Archive for March 17th, 2011

Sports Sponsorships: Brand Associations

Thursday, March 17th, 2011

Being an avid Hockey fan for over 10 years, I found it appropriate I should blog at least once on something interesting that’s related to both marketing and the NHL. Last week, one of the most horrific plays I’ve ever witnessed took place in a game between the Boston Bruins and Montreal Canadiens. 6 foot […]

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