Have you ever found yourself browsing through Facebook and by the end of it, having a billion cravings even? Do you ever flip through your friend’s photos of food and all of a sudden your mouth starts to water, even though you weren’t even hungry to begin with? It is amazing the amount of free advertising the food industry is getting from Facebook, and I’m sure that many people would agree with me regarding this subject. It is becoming a huge trend for people to take photographs of all the different kinds of food they discover when dining out and mobile uploading them via their Blackberries or IPhones. Not only are the pictures on Facebook visually stimulating, Facebook adds another dimension, which is trust. Almost acting like a food review forum, photos of food on Facebook are more credible than advertised food photographs because we know that they were taken without any “photo-shopping” or editing done to enhance it. Moreover, we trust what our friends and family on Facebook have to say about the food they photograph. Therefore we feel more inclined to go out and try different foods we discover on Facebook, 
that we would not have considered otherwise. So the next time you leave Facebook feeling hungry, you know exactly why!