This blog post is in response to Brendan Lancaster’s blog post about Apple’s new iPhone.
Apple has been a very consistent provider of high-quality technology, professionalizing in cellphones, computers, and tablets. They have had a great run committing to their unique value propositions, rarely disappointing their loyal customers. However, ever since the release of the iPhone 6, critics and consumers have been writing unfavourable reviews about this new product.
It seems as if Apple is having difficulties satisfying the expectations of their shoppers as other competitors are starting to surpass Apple’s latest technological advancements. As Apple can’t keep up, their performance is reflected upon this.
Although Apple was able to take over the mobile industry defeating it’s ex head-to-head competitor, BlackBerry, Samsung is now giving Apple a run for its money. Brendan pointed out in his blog that sales were still significantly high considering that the new iPhone had many glitches including it bending, serious software issues, and a dysfunctional operating system. However, this was because Apple created a very trustworthy relationship with its users, so as soon as they released an update there was an immediate response to this.
I am one of those desperate users relying on their products. I have adjusted to their style of technology, so alternating to something else would be rather uncomfortable.
Apple has constantly been delivering, but because every time they promise bigger and better things I assume pressure got to them and they just couldn’t live up to their own standards. Business Korea came to the conclusion that the new flash storage used in the iPhone 6 is to blame for the crashing and failing system. For the first time Apple is faced with a serious problem they have to respond to so that their reputation or sales won’t be affected. If Apple doesn’t act quickly upon these issues, their already profitable sales from this product can backfire on them.
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