The “Rose” of Ethical Business

As one of the continuous Top Employers in Canada, Lush Cosmetics proves to be more than just good to its employees. It demonstrates corporate responsibility in both the local community and positively impacts the globe as a whole.

Founder and CEO Mark Constantine shines light to the importance of sourcing ingredients for Lush’s products. An emphasis is placed on ethical buying, a means of acquiring resources that is honest and true to its brand.

urlSource: http://www.weleda.com.au/isparta-turkey/w1/i1039702/

It purchases rose oil and rose absolute from Sebat Ltd. in Senir, Turkey. This family run business supports the majority of Lush’s demand for this essential oil, which is used in various products for both the scent and its soothing qualities. Sebat, an environmentally conscious production, supports both local families and groups of gypsies who come through the area, thus providing income for those who would not typically be exposed to similar quantities of wealth. Due to Lush’s high demand, Sebat is able to sustain its ethical business and further support the Senir community. On this account, other rose suppliers in the area will consequently aim to improve their social standards in order to compete with Sebat, since the major buyer seeks resources that are sustainably grown and processed. This brings up the quality and reputation of Senir as a whole.

lushSource: http://www.brentcross.co.uk/shops/health-beauty/lush

When we return to the metropolitan zones, sales associates and managers are able to educate consumers on the positive impact of ethical sourcing (ie. rose absolute from Sebat) in their products, thus increasing sales and inevitably benefiting shareholders.

Stakeholder_(en)Source: http://en.wikipedia.org/wiki/Stakeholder_theory

If the purpose of a business is to create as much value as possible for its stakeholders, it must align its suppliers, consumers, employees and communities in order to thrive. Doing business ethically is far from detrimental to profits, as proven through the growing success of Lush Cosmetics and its socially conscious pursuits.


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