Posted in COMM 296 on Apr 4th, 2012 1 Comment »
In response to Laura Matthew’s blog post, “Digging Deeper than the Foundation”, I agree with her that marketers are becoming cleverer in capturing consumers’ minds and influencing them into becoming brand followers. With rapid development of the Internet in recent years, there has been a rather quick shift from traditional marketing to online marketing. Marketers […]
Posted in COMM 296 on Mar 11th, 2012 1 Comment »
It seems as of late there have been quite a few big media sensations. For instance, last month’s “Linsanity” fad had been constantly tweeted and posted on every sports fanatic’s pages, earning the phenom Jeremy Lin a whopping 1.4 million subscribers to his personal Facebook page and over 2.07 million followers on Weibo. This month […]
Posted in COMM 296 on Feb 6th, 2012 1 Comment »
Small children seem to learn very quickly. In just a few years, they can learn to speak one or even several new languages, play a musical instrument, and handle many subjects at school. They can even play different types of sports and pick up new hobbies, and become experts in their favorite pastimes. On a […]
Posted in COMM 296 on Jan 16th, 2012 1 Comment »
The first two weeks of marketing class has kept me thinking more about the marketing aspects of the brands I often use, as well as the places I go to. We’ve had in-class discussions about retail stores and brands that sell products… but what about the service industry? Caesars Entertainment is the largest gaming corporation […]