More beer for the bros, please.

With the Vancouver Canucks hockey season well underway, Vancouverites are eager to fill the seats of Rogers Arena to watch the team that they love (and hate) play. Many of the energetic spectators expect to enjoy the game with beer, however, the lineup just to buy a 12-ounce beer is extensive and tedious to most. Is the long wait for a drink worth the risk of missing a sweet goal?

To aid this dilemma, the Canucks made a submission to the B.C. government liquor-policy review. They simply want to let fans buy bigger beers in more places for longer hours.

This will be beneficial to the Canucks and Rogers Arena. Selling liquor in more areas will allow them to serve more customers faster, generating more revenue. Additionally, they can create more revenue streams by selling liquor in the stands, which, will cater to those who cannot afford to get out of their seat at all and miss any action. Tickets are usually sold out for each game and they are currently losing a lot of potential revenue with the inefficient way of selling liquor.

Check out the full article here

Picture from here

Not all social media is the same

Nearly every smartphone user these days has the popular photo sharing app, Instagram. However, Facebook Inc. is planning to integrate relevant advertisements into Instagram users’ home feed, much like they successfully did to Facebook’s timeline.

My friend Shomas reasons that these ads will not interfere with Instagram’s growth, and that it will follow in the same path as Facebook. Read about his opinion here.

However, while Facebook users compete to have the most friends, likes on a page, and pokes, Instagram users do quite the opposite. Instagram profiles can be private. Only those who you approve of may view your photos. When you choose to follow somebody, it is not certain that they will follow you back, unlike Facebook friend requests, where you and your new “friend” immediately have full access to each other’s profile. As a whole, Instagram is more selective and personal. Facebook news feeds can be filled with status updates of people you have only met once, and pages you clicked “like” on just to try and win a contest. That being said, it is more natural to scroll past an advertisement in the never-ending Facebook newsfeed of your 500 friends.

Instagram users value their “follow-to-following ratio” by making sure they are truly interested in the profiles they follow. Integrating advertisements into their home feed strips away the users’ power to only view what they think is worthy.

Check out Shomas’ Blog!

Read the full article here

Picture from here

Battery powered car sets on fire

In Kent, Washington, a Tesla Motors Model S electric vehicle ran into some debris, causing  the front of the lithium-ion battery powered car to catch fire.

The Model S has received high safety ratings in government crash tests, and independent automotive publications have praised the car for its performance and safety features.”

Investors acted promptly as the company’s shares decreased by 6.2% immediately following the viral video of the burning video, which received 2 million views in two days.

The electrical vehicle has had much success where “everything was going their way,” said Karl Brauer, an analyst with the auto-research firm Kelley Blue Book. Since the beginning of the year, Tesla experienced a 400% increase in the price of their stock. The market is impacted significantly from events such as these, but is a 6.2% decrease a serious loss?

The company is deciding whether or not to make changes to the car to prevent further damage. However, the dangers of electrical powered vehicles are becoming more prevalent. Will Tesla Motors protect their brand? Or will consumers lose faith in Tesla Motors and abandon the electrical vehicle market altogether.

Read more on the story here

 

Marc Jacobs says goodbye to Louis Vuitton

Designer Marc Jacobs at his last show

American designer Marc Jacobs is leaving the multibillion dollar French company Louis Vuitton to focus on his own brand, ending a 16 year tenure.

Louis Vuitton Chief Executive Michael Burke states, “We’re doing what’s good for Marc and his company… Marc’s wish is to take it to the next level.”

The company is competing with formal LVMH designer Michael Kors, whose company sold 47.2 million shares, raising $944 million, since it listed on the stock market in December 2011. Both Marc Jacobs and Michael Kors fall under similar price ranges and target similar diverse age groups ranging from teens, young adults, and women. With such similarities, it will be a battle to see who comes out on top. In the feat to “take it to the next level”, could Marc Jacobs consider repositioning the competitor so consumers see them in a different light?

Vogue editor Alexandra Shulman says, “It’s important to know how to exit, as well as arrive, and it’s going to be exciting to see how this impacts on the creativity in his own line.”

Article and picture from here

Spam prevention powered by Akismet