Recently I am crazy about searching good deals from websites such as Groupon, SocialShoppers and Dealfind. You can always be surprised about those super good deals which make you think ‘’I can’t miss that!’’ I am an example of this! HAHA

You may ask, companies are offering all these good deals and discounts, how do they make money? That curious me too. But I know the answer after I redeemed my very first coupon purchased from one of these websites. It is a $19 for one-month unlimited times for 1.5 hours yoga lesson. Good deal right? When I got to the yoga place, I realized people who brought that same coupon were all in different age group. There were a lot of males (this really surprised me) and even old people!

Then, I know companies that offering these discounts are not really aim to increase the sales but the brand awareness! By attracting new members to the yoga club using discounts as promotion tactic, customer base is expected to increase even the deals are over!