{"id":6508,"date":"2026-03-20T08:00:00","date_gmt":"2026-03-20T15:00:00","guid":{"rendered":"https:\/\/blogs.ubc.ca\/biwiki\/?p=6508"},"modified":"2026-03-17T14:45:12","modified_gmt":"2026-03-17T21:45:12","slug":"ubc-dibs-seminar-how-language-shapes-generosity-apr-10","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/biwiki\/2026\/03\/20\/ubc-dibs-seminar-how-language-shapes-generosity-apr-10\/","title":{"rendered":"UBC-DIBS Seminar: How Language Shapes Generosity (Apr 10)"},"content":{"rendered":"\n<h4 class=\"wp-block-heading has-text-align-center\" id=\"ubc-dibs-seminar\">UBC-DIBS Behavioural Insights Seminar<\/h4>\n\n\n\n<p class=\"has-text-align-center\"><strong>Friday, Apr. 10<\/strong><br><strong>1-2pm Pacific<\/strong><br>Register to attend on Zoom at <a href=\"https:\/\/bit.ly\/DIBSseminar\">https:\/\/bit.ly\/DIBSseminar<\/a>.<\/p>\n\n\n<div class=\"wp-block-image\">\n<figure class=\"aligncenter size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-1024x576.png\" alt=\"\" class=\"wp-image-6741\" srcset=\"https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-1024x576.png 1024w, https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-300x169.png 300w, https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-50x28.png 50w, https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-768x432.png 768w, https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-1536x864.png 1536w, https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-1200x675.png 1200w, https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2-1980x1113.png 1980w, https:\/\/blogs.ubc.ca\/biwiki\/files\/2026\/03\/UBC-DIBS-BI-Seminar-2026-04-Neto-v2.png 2008w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n<\/div>\n\n\n<h3 class=\"wp-block-heading has-text-align-center\" id=\"behavioral-science-in-the-wild-getting-individuals-and-organizations-to-pay-their-overdue-taxes-what-works-and-what-doesn-t\"><strong><strong><strong><strong>Payment or Donation? <\/strong><\/strong><\/strong><\/strong><br><strong><strong><strong><strong>How Language Shapes Generosity<\/strong><\/strong><\/strong><\/strong><\/h3>\n\n\n\n<p class=\"has-text-align-center\"><strong>Leonor Neto<\/strong><br><em>New York University<\/em><\/p>\n\n\n\n<p class=\"has-text-align-center\">Across three large-scale field experiments with over 1.5 million participants, this research finds that asking users of a U.S. edtech nonprofit to &#8220;Pay What You Want&#8221; leads to higher participation rates than a traditional &#8220;Donate What You Want&#8221; appeal, without reducing the average amount given. These findings suggest that nonprofits can raise more revenue simply by changing how they label their ask.<\/p>\n\n\n\n<p class=\"has-text-align-center\"><em>The <a rel=\"noreferrer noopener\" href=\"https:\/\/www.sauder.ubc.ca\/thought-leadership\/divisions-groups\/decision-insights-business-society\" target=\"_blank\">UBC-DIBS<\/a> Behavioural Insights Seminar series features researchers and practitioners sharing their field and lab projects using the behavioural and decision sciences to &#8220;nudge for good&#8221;. Recordings of past seminars are available on the BI wiki <a href=\"https:\/\/blogs.ubc.ca\/biwiki\/bi-at-ubc\/#DIBSseminar\">here<\/a>. To subscribe or unsubscribe, email <a href=\"mailto:dibs@sauder.ubc.ca\">dibs@sauder.ubc.ca<\/a>.<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Leonor Neto (NYU) will share her work exploring how describing charitable giving as &#8220;paying&#8221; or &#8220;donating&#8221; impacts giving [&#8230;]<\/p>\n","protected":false},"author":28042,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"templates\/template-full-width.php","format":"standard","meta":{"footnotes":""},"categories":[32,13,22],"tags":[],"class_list":["post-6508","post","type-post","status-publish","format-standard","hentry","category-at-ubc","category-events","category-news"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/posts\/6508","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/users\/28042"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/comments?post=6508"}],"version-history":[{"count":4,"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/posts\/6508\/revisions"}],"predecessor-version":[{"id":6744,"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/posts\/6508\/revisions\/6744"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/media?parent=6508"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/categories?post=6508"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/biwiki\/wp-json\/wp\/v2\/tags?post=6508"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}