I received a very interesting gift from a friend of mine last Christmas. It was just a common USB flashdrive, which was nothing to be surprised about, but it was special and different. Firstly, I found my name carved into the center of the bamboo square shaped body, and whenever the USB is connected to the computer, I can see a red light glowing from the inside of the bamboo, which is really cool. What surprised me the most about the USB was the size of the storage, it was 32GB. This little USB, which is only half the size of my finger, can store over 25 HD Movies! Later on, I found out that my friend got this through a customized order service on the Blue loyal website. Since that time, I became a big fan of this USB company. Originally these products were not within reach or accessible, as they used to only sell to distributor’s, but with the internet, and online shopping they found the opportunity to start selling their cool and unique products to customers all around the world at a very reasonable price.
Most attractively, it’s customization service makes each customer feel special. They design the shape, color, material and size of the USB based on what you require. One day, after my friend and I watched Harry Potter and the Deathly Hallows, Pt2, I realized that the necklace in the movie (Horcrux) was the exact same design that I saw on the catalogue from Blueloyal. Of course, I ordered it for my niece who is a 7-year-old and my niece became very popular in her school, and I became a hero to my niece.
2 replies on “What i think is unique about Blueloyal”
I just visited this company website, it is really cool!
This company produces the customized USB for each customer. Is it kind of micromarketing(one-to-one)? I believe it is. Customers as a key factor in marketing success, they are important to every business. The customerized service for customers will increase their positive attitudes to the company, as well as customer loyalty. All customers want to be treated special and valuable, so cusotmerized service and products will satisfy unique need and demand of each customer. when customers are satisfied with the USB product, they will build their loyalty to the company and say good words about the company to others. This is good for company.
Also, by customization of each product, this USB company will increase its sales volume because it can drive its competitors out of competition. Only few USB companies doing so for customers, so this is a sustainable competitive advantage for blue loyal company.
I believe that the more benefits and values you provide to your customers, the more positive responses you will receive from customers.
I personally want to order my unique USB device form blue loyal now! Lol!!!
Yeah, Jessie :)you definitely should get a cool USB!!