{"id":24,"date":"2025-04-12T13:47:47","date_gmt":"2025-04-12T20:47:47","guid":{"rendered":"https:\/\/blogs.ubc.ca\/bowenhe\/?page_id=24"},"modified":"2025-07-04T13:12:21","modified_gmt":"2025-07-04T20:12:21","slug":"corh499-about","status":"publish","type":"page","link":"https:\/\/blogs.ubc.ca\/bowenhe\/","title":{"rendered":"About"},"content":{"rendered":"

\"\"<\/p>\n

Hi! I am Bowen, and I completed my Bachelor of Media Studies at UBC, where I focused on communication strategy, audience-centered messaging, and interdisciplinary research. Throughout my degree, I developed a strong interest in how institutions communicate with the public\u2014whether through formal marketing, student engagement strategies, or digital platforms.<\/span><\/p>\n

My academic work emphasized clarity, relevance, and impact, particularly in public-facing projects that required translating data and research into accessible content for diverse audiences. This portfolio features work created both independently and in collaboration with my research partner, <\/span>Jessica Williams<\/strong>, including our Capstone project examining the effectiveness of BMS program marketing. Together, we designed and conducted a mixed-methods study, translating student feedback into actionable insights for institutional stakeholders.<\/span><\/p>\n

My experiences highlight the communication skills and analytical mindset I bring to collaborative work, especially in contexts where clear messaging and community engagement are key.<\/p>\n","protected":false},"excerpt":{"rendered":"

Hi! I am Bowen, and I completed my Bachelor of Media Studies at UBC, where I focused on communication strategy, audience-centered messaging, and interdisciplinary research. Throughout my degree, I developed a strong interest in how institutions communicate with the public\u2014whether through formal marketing, student engagement strategies, or digital platforms. My academic work emphasized clarity, relevance, […]<\/p>\n","protected":false},"author":76467,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"page-templates\/front-page.php","meta":{"footnotes":""},"class_list":["post-24","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/pages\/24","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/users\/76467"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/comments?post=24"}],"version-history":[{"count":21,"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/pages\/24\/revisions"}],"predecessor-version":[{"id":105,"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/pages\/24\/revisions\/105"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/bowenhe\/wp-json\/wp\/v2\/media?parent=24"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}