Tello – Consumers “Tell All” About Customer Service
Excellent customer service is becoming an increasingly important focus to companies who recognize the value they are creating for their target market through their front-line employees, especially in the retail and food and beverage industries. Tello, released on Wednesday, February 8th, is the latest customer service rating app available at the iPhone App Store. This new app builds on the innovative geolocational technology built into smartphones to allow customers to rate the employees in nearby businesses including the barista who handled their coffee order to the bellboy at their hotel. They have the option to give the employee a thumbs up/down and leave a comment.
www.tello.com
I am a HUGE believer in having a constant stream of feedback in order to improve performance! I can certainly think of numerous situations where I was given outstanding service by an employee, but did not have the time to seek out the manager to let him/her know about my experience. On the other hand, I’ve also had my share of run-ins with employees who absolutely did not understand the meaning of customer service, but again could not notify the manager. Rather, I end up venting to others about this bad experience. With this app, I would be able to direct my negative feedback to the business so that they will (hopefully) correct the situation and avoid similar mishaps in the future. Taking the feedback seriously shows that the company cares about its consumers, while also consistently reminding employees of the importance of good customer service. This app definitely has the potential to become another tool for businesses to engage customers and gain their loyalty.