Nov
22
The Picture is Mighter Than the Pen
Posted by: Brian Chan | November 22, 2010 | Leave a Comment
What do these ads have in common? They all effectively demonstrate the exact benefit of their product with visuals.
At times people struggle to find the perfect words, when in fact no words are necessary at all. Many people are not interested in reading about products, especially when they were not looking for the product in the first place. An interesting picture, however, can deliver the message efficiently and in an entertaining and interesting way. A very simple ad will also have the extra benefit of standing out and being easy on the eyes.