Matheus Santo had a interesting point on a well known dress across the world which names Morphsuits. His understanding of its form in terms of three founders’ backgrounds is how they basically start up this company and jacked up its revenue by more than hundred times. To some certain extent, I feel the same way as him importantly because it’s new but it’s cool, at least currently.
The general concept of this kind of weird dress fits almost everyone, either skinny or full of fat. Therefore, it’s built for everyone in the world that who wants to show it off without facial communication. Furthermore, it’s used not only for Halloween custom but also anywhere for any purpose. It’s convenient as well in contrast with other strange dresses which may get people’s attention off. And also, retailers (or suppliers) can actually redesign it with different colours and various roles by simply changing the colour. For example, as what I experience through the past several months, I’ve seen a big number of people dressed in the same way but different faces.
The founders offered this creative production worldwide, afterwards, people just got heat up and pumped up while dressing this. It’s undeniable that Moprphsuits induced a revolutionary clothing storm and it has been leading this by itself, so far.
References: Mail Online Real Business the guardian|TheObserver