A company isn’t just all about their well-known products, a big part of it comes greatly from its employees and customer service. As said in the article, [the company’s] marketing efforts are supported by customer word-of-mouth and positive comments on review sites and social media channels. In fact, I, myself, check out some customer reviews for the products and services a company has to offer before purchasing anything from the company.
Great customer service comes all the way from the company’s employees. As we discussed in class, happy employees, happy customers = happy company. While some companies focus more on profit-making while not even considering customer satisfaction, some give priority to enhancing customer service. For this reason, companies train its employees well and make sure the work place is suitable for a comfortable working environment. Furthermore, when employees feel good about their work standards and environment, they also do their jobs more efficiently. We all saw the video about zappos which showed a great deal of both employee and customer satisfaction. Both of these entail a good working environment and a great company reputation.
(Here is another video exemplifying highly satisfied Zappos employees: Life at Zappos)
Link to news article: People are your biggest asset. Treat them like it