Microsoft opens store in Burnaby’s Metrotown, first in British Columbia, third in Canada.
I was excited to witness the opening of new Microsoft store at Metrotown, but I was also shocked to know this is the third retail store in Canada. As Apple develops so rapidly this years, it seems that Apple will outpace Microsoft in the future. And this new store is a duplicate of Apple retail store.
As Apple’s main rival, Microsoft fails to have as many physical products as Apple does. Despite the fact that new Iphone and new system do not bring much surprising innovations, Apple does update its electronic products frequently. But as far as I know, compared to Apple’s new IOS7, Iphone and Macbook, the current products of Microsoft are just Surface and Windows 8 system. So in order to maintain and grow Microsoft’s share of market, it must increase its input into technological development.
On the other hand, Microsoft should pay more attention to products’ appearance. Because people’s usual impression on Microsoft is mature and conservative. In order to absorb more young and modern people, Microsoft should consider changing its traditional design.
