Why did Microsoft partnered with Dropbox when it has One Drive?

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The integration of Dropbox and Office software enable customers to access Dropbox files from the Office app as well as edit Office files from the Dropbox app in phone, tablet or computers. What interest me most is that Microsoft has its own cloud storage software—-One Drive.

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OneDrive Dropbox
File size restrictions? 2GB None with Dropbox apps
Free storage? 15GB 2GB
Paid plans $2/month for 100GB, $4/month for 200GB $10/month for 1TB
OSes supported Windows, Mac, Android, and iOS Windows, Mac, Linux, Android, iOS, Blackberry, Kindle Fire
Users Quantity Unknown 175 million

According to the table from the websites, we can find out some reason why Microsoft chooses to cooperate with Dropbox:

73634c1dcbe056c1f7dcf5969da406c8-microsoft-corporation-msft-and-dropbox-announce-partnership

1. Increasing need of file hosting services: an increasing number of people own computers, smart phones and tablet and use all them to read or edit files. People need convenient software which enable them to read or edit their files in all electronic devices.

  1. One Drive is mainly available for the Windows products and clients must sign up for a Microsoft account. By contrast, Drop Box is more suitable with the majority brand of electronic devices.

3. Dropbox storages over 35 billion Office documents. By cooperation, Microsoft and Dropbox is able to attract more co-customer.

dropbox-microsoft

Generally, the combination provide mutual customers with convenient and convenient way of working on the document, which is a win-win cooperation for Microsoft and Dropbox.

 

 

Work Cited:

  1. https://blog.dropbox.com/2014/11/dropbox-microsoft-office-partnership/
  2. http://www.theverge.com/2014/11/4/7153975/dropbox-microsoft-partnership-microsoft-office
  3. http://images.bidnessetc.com/img/73634c1dcbe056c1f7dcf5969da406c8-microsoft-corporation-msft-and-dropbox-announce-partnership.jpg
  4. http://tctechcrunch2011.files.wordpress.com/2014/11/dropbox-microsoft.png
  5. http://www.highpoint.edu/techblog/files/2014/11/2014-10-31_09-39-10.jpg

 

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