Why did the chicken cross the road?
To get to the other side, where there weren’t cheesy corporate advertisements!
We’ve all seen our fair share of advertisements, and in my honest opinion, I probably could have designed most of the humor better myself
I do realize my definiton of “cheesiness” could very well differ from yours. So, here are a few which I personally think are….below par…
This one meshes perfectly with the well tread template for car advertisements: white male in driver’s seat, car traveling at high velocity, deep voice in the background.
What’s a bloody monkey got to do with my subs?! I realize that it’s a mascot, but couldn’t Subway have picked something more hygenic? Furthermore, the heavy use of animations doesn’t really relate to their product, and seems like it’s there to make viewers laugh.
And I couldn’t find a clip of this, but what’s with all those Cialis commercials? How does a guy sitting on a construction apparatus have anything to do with erectile disfunction? Or antiquing for that matter? It could be an inspirational thing, if I had more familiarity with the product…but no.
Another example is the Ikea radio commercials. I have Swedish friends, but none of them have anything close to the infamous accent that advertises furniture.
I can’t really imagine a professional marketing team developing these advertisements. The thought of relatively old brand gurus huddled around a table to draw out the Subway monkey just doesn’t seem right.
In any case, I do not despise these advertisements. They are incredibly cheesy though, and I have to wonder at their effectiveness.