{"id":6,"date":"2011-09-19T01:25:32","date_gmt":"2011-09-19T08:25:32","guid":{"rendered":"https:\/\/blogs.ubc.ca\/chuahiock\/?p=6"},"modified":"2011-09-19T01:25:32","modified_gmt":"2011-09-19T08:25:32","slug":"complete-image-change","status":"publish","type":"post","link":"https:\/\/blogs.ubc.ca\/chuahiock\/2011\/09\/19\/complete-image-change\/","title":{"rendered":"Complete Image Change"},"content":{"rendered":"<p>Today, it is almost impossible to not see an Apple product in every where we go.<\/p>\n<p>As far as I can remember, Apple was not as &#8220;cool&#8221; and &#8220;hip&#8221; as it is today. When I was about 6-9 years old, Apple looked like this: <img decoding=\"async\" src=\"http:\/\/aminamichele.com\/wp-content\/uploads\/2011\/09\/130.jpg\" alt=\"\" \/><\/p>\n<p>Nothing like the and Apple computer nor laptop we see in the current world today.<\/p>\n<p>When Microsoft started becoming popular, and the Windows OS came out, Apple kind of just vanished and you could no longer see any Apple products floating around anywhere.<\/p>\n<p>Then Steve Jobs created the very first iPod.<\/p>\n<p>This is one of the first advertisements for the iPod that Apple launched:<\/p>\n<p>https:\/\/www.youtube.com\/watch?v=nWqj6OQQOHA<\/p>\n<p>Now contrast that to these old Apple computer Advertisements:<\/p>\n<p><iframe loading=\"lazy\" title=\"12 Old mac ads\" width=\"580\" height=\"435\" src=\"https:\/\/www.youtube.com\/embed\/VaZgtQRmunA?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>One huge change I can really see is the position that Apple is trying to portray.<\/p>\n<p>When you watch the old Advertisements, it was all about how the Mac was &#8220;more convenient, more sophisticated&#8221;, and all these technology-based stats that make it better than a PC.<\/p>\n<p>But as Apple launched the iPod, the commercial was not about technical advantages, rather it was about how Apple is the new Hip thing. Sure they throw in a few technical jargon, but the fact is, the offer the product as this new fashion statement which everyone must have.<\/p>\n<p>Here are a few more recent commercial Apple has produced:<\/p>\n<p><iframe loading=\"lazy\" title=\"Top 10 Funniest Apple Ads (MUST SEE!!!)\" width=\"580\" height=\"435\" src=\"https:\/\/www.youtube.com\/embed\/pRsu6q_4_oY?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe><\/p>\n<p>After offering a new fashion statement, Apple introduces its product as a newer and more hip computer where as the PC is an old computer meant for tedious and boring things like spreadsheets and calculations, as seen in the advertisement above.<\/p>\n<p>What can I say about the entire image change is that it is definitely working great for Apple.<\/p>\n<p>In Financial terms, Apple&#8217;s stock has never been higher and you can clearly see success Apple has achieved today just by walking around in the world today.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Today, it is almost impossible to not see an Apple product in every where we go. As far as I can remember, Apple was not as &#8220;cool&#8221; and &#8220;hip&#8221; as it is today. When I was about 6-9 years old, Apple looked like this: Nothing like the and Apple computer nor laptop we see in [&hellip;]<\/p>\n","protected":false},"author":9362,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[],"class_list":["post-6","post","type-post","status-publish","format-standard","hentry","category-uncategorized"],"_links":{"self":[{"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/posts\/6","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/users\/9362"}],"replies":[{"embeddable":true,"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/comments?post=6"}],"version-history":[{"count":12,"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/posts\/6\/revisions"}],"predecessor-version":[{"id":20,"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/posts\/6\/revisions\/20"}],"wp:attachment":[{"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/media?parent=6"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/categories?post=6"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/blogs.ubc.ca\/chuahiock\/wp-json\/wp\/v2\/tags?post=6"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}