When you buy the cloth in Joe Fresh, Twenty-one Forever and H&M, did you consider why the clothes in that stores are so cheap? How the price coming out? Before I see the news, which called “made in Bangladesh”, I never consider about, but now I know the reason, which makes me so sad.

In April 2013, an eight-story factory in Bangladesh that manufactured cloth for Joe Fresh collapsed. 1,127 people died, many of them women and children. Other international clothing brands also produced goods in the building including Benetton, Mango and Wal-Mart. Lots of fashion retailers from the western build their factories in low wage developing countries where workers do long hours but with little money.

The two main factors of the textiles market are clothing material and lobar cost. The company, which wants to mark a low price, must decrease the cost of manufacturing.So the poor developing country become the first choice for the company to set up the factory there. Specially women and children there, they can only do the works in the factory which don’t need high skills; the wage is only $36 per month.

Fast fashion market become more and more large in today’s age, and the most customers of those products is students and young person who don’t have high income. So the company in order to meet the customers’ need, reduce the cost and mark a low price is necessary. However, when we developing our fast fashion market, it’s not ethical to pursue low cost and margin, thereby neglecting workers working condition and life standard. They need better life.