According to a recent  post on AdFreak, the Doritos “Pug Attack” commercial – along with Bud Light’s “Dogsitter” – triumphed as the best commercial of Superbowl XLV. As can be seen above, “Pug Attack” relies on three key elements to grab viewers’ attention: ridiculous overacting, dramatic music and the undeniable power of Pug Cuteness. The […]

There’s something addictive about Jeopardy!. It lacks the cheesy glitz of Wheel of Fortune and the gimmicky draw-in of Are You Smarter than a 5th Grader?, and yet, I can never help but be amused by the obscure questions – ranging from pop culture to geography – or the gentlemanly, ubiquitous presence of host Alex […]

“That’s so silly,” was my mom’s disparaging comment upon glancing at the following commercial for Electronic Arts’ Dead Space 2. Initially, I agreed with my mom’s assessment. It wasn’t until I read the Dead Space-related post on Victoria Capron’s blog that I reconsidered my opinion from a marketing standpoint. The commercial is undoubtedly silly; the […]

An England-born franchise revamped as an MTV production, “Skins” is, according to the Parents Television Council (PTC), the “most dangerous television show ever made.” You might have heard of it. Or maybe not, considering the show is losing advertising faster than it’s gaining viewers. Skins has more than earned the controversy it’s incited, with its […]