Radiohead’s ‘Pick-Your-Own-Price’ Promotion
Monday, March 7th, 2011How much would you pay to download a digital album comprised of the above songs? $1.00? $9.99 plus tax? Nothing, perhaps? These were the questions Radiohead asked fans upon releasing their seventh album, In Rainbows, with the following message splashed across their website: pick your own price. As one of the aforementioned fans, I was […]