likely funders: eco-conscious fashionistas
$: donate eco-friendly shoelaces for pledges
support: IG famous people, celebs to promote product
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amyqiu
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amyqiu
beliefs, values, assumptions and how they’re manifested in the company
created by the philosophy of the origin’s founder
share core values -
amyqiu
a) more close-knit community of (less)workers- biased evaluations
b) frontline workers are isolated from top management- harder to evaluate -
amyqiu
investors failed to accurately predict the risk involved
people also gambled money that they didn’t have -
amyqiu
population growth leads to increased usage of resources -> pollution
industrial revolution -> unenvironmental practices became widespread -
amyqiu
population growth leads to increased usage of resources -> pollution
industrial revolution -> unenvironmental practices became widespread -
amyqiu
value proposition- gives users a chance to be featured in ads, firms appear more personable
PoD & PoS
dec advertising expenses -
amyqiu
Dior Airflash
PoP – creates flawless illuminous skin
PoD – unique method of application
advanced formula
comparable to celebs -
amyqiu
plane insurance also increases
more pressure to sell tickets
has to be specific to routes and destinations -
amyqiu
equation: people become desensitized to the fact that they’re actually laying people off
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amyqiu
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amyqiu
more expensive
many people are uneducated
some might not like the aesthetics
not much versatility/selection
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