incentives: $250 and you can customize a pair of shoes for yourself
bloggers: organic, vegan, fashionistas
rebeccaketler
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rebeccaketler
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rebeccaketler
Funders: -fashion forward people
-environmental consumers
-vegan/organic
Incentives: 75$ pledge and you get a pair of shoes -
rebeccaketler
organizations experiences and values. eg. lululemon and their “way of life” and influencing a healthy way of living to their employees
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rebeccaketler
the banks were lending money to people with bad credit ratings. People defaulted on their mortgages and credits. Banks were greedy.
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rebeccaketler
this involves market research, change of strategy (as it’s long term and changes way of doing activities), ethical issues with privacy
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rebeccaketler
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rebeccaketler
-costs would be cut bcause materials etc are sourced locally
– revenue goes up
– better relationships with consumer; more direct -
rebeccaketler
Assignment #1 – Ethics
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