Category: Announcements

Grading Guidelines for Marketing PR Proposal

In class last week, I outlined the grading weightings I will be using for the Marketing PR Proposal assignment. I have posted these with more detailed grading guidelines with the assignment outline. Please remember to double-check your assignment against the Written

Student Evaluation of Teaching surveys: time will be given in class on Nov 27

UBC will release the online Student Evaluation of Teaching surveys tomorrow (November 20), and you can complete them any time up to December 4. But I will also be setting aside time in class on Monday, November 27, to ensure you

Stakeholder Engagement Analysis – General feedback and exemplars

The class average on the Stakeholder Engagement Analysis assignment was 73%. Outlined below is some general feedback to supplement the detailed individual feedback that each of you received. Common Key Strengths: Most students demonstrated a clear understanding of their chosen

Marketing PR Proposal – Assignment outline posted

I have posted the Marketing PR Proposal – Assignment Outline for your review. This final assignment will be due by 6 pm on Sunday, December 10.

Updated Course Outline; Reputation Audit grading guidelines and resources

The class schedule in the Course Outline has been updated to reflect the extension on the Reputation Audit assignment and the finalization of plans for the final two classes in the course. I have posted grading guidelines and resources for

Reputation Audit – due date extended to November 19

I have not been able to finish the grading on your stakeholder engagement assignments, despite working around the clock. So while the assignments are not cumulative, I can understand your desire to have feedback before you submit the Reputation Audit.

Class cancelled on Monday, October 23

Unfortunately, I am not well enough to teach, so I am sorry to let you know that today’s class will be cancelled. The prep quiz for today will still be due by 11:30 this morning, and please ensure you are prepped

Reputation Audit – Assignment Outline and adjusted due date

I have posted the Reputation Audit – Assignment Outline for your review. As I mentioned in class today, I have just confirmed November 6 as the date that Bridgitte Anderson, General Manager of Edelman Vancouver, will visit our class to talk to

PR is just the tip of the iceberg – check out COMM 386J Strategies for Responsible Business in Term 2

I hope you are catching the emphasis I am placing on the importance of responsible business through our PR content. The language and tools of sustainability and responsibility are a new standard currency in business, and understanding the long-term impacts of

Office Hours on October 11: Rescheduled to 1-2 pm

I have a mandatory meeting with the Dean’s Office on the morning of Wednesday, October 11, that conflicts with my regular office hours. So for this week only, my Wednesday office hours will be rescheduled to 1:00-2:00 pm in HA

Top

Spam prevention powered by Akismet